![Be your own Amazon! Nike's new fitness program depends on more focused online-to-offline retail integration - and its own digital marketplace Be your own Amazon! Nike's new fitness program depends on more focused online-to-offline retail integration - and its own digital marketplace](https://diginomica.com/sites/default/files/styles/article_images_desktop/public/images/2019-07/nike-swoosh.jpg?itok=wJfLqBcj)
Be your own Amazon! Nike's new fitness program depends on more focused online-to-offline retail integration - and its own digital marketplace
![Nike Adeyemi on Twitter: "Failure is an event, not your #identity! Have you tried & failed? Dust yourself up & try again.. don't give up! #keeptrying # dontgiveup… https://t.co/1WzAzSRqzY" Nike Adeyemi on Twitter: "Failure is an event, not your #identity! Have you tried & failed? Dust yourself up & try again.. don't give up! #keeptrying # dontgiveup… https://t.co/1WzAzSRqzY"](https://pbs.twimg.com/media/C5uxzlHXEAAsciY.jpg)
Nike Adeyemi on Twitter: "Failure is an event, not your #identity! Have you tried & failed? Dust yourself up & try again.. don't give up! #keeptrying # dontgiveup… https://t.co/1WzAzSRqzY"
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